Atlantic Solutions’ mission is to grow into a global leader in the marketing industry. In order to do that, we have to market ourselves to prospective clients for us to able to grow and eventually expand. That requires us to introduce ourselves, give an overview of what we do, and explain why companies should want to hire us.
But we’re not here to talk about ourselves, we’re here to talk about you, and how you can market yourself.
The reason we talked about Atlantic Solutions’ strategy is because it’s the same strategy you should have when “marketing” yourself to your network. If you don’t properly inform and represent yourself, no one will know who you are or what you do. Enter business cards.
Business cards wield more power than they are given credit for. They leave a lasting impression that entails more than just having a card on hand. A business card can tell someone a lot about who you are just by the design, feel, or layout. Just by being prepared enough to carry them, proves you are someone who comes prepared and goes the extra mile.
When trying to build your network, it’s difficult to keep track of everyone as well as their job position and other work related affiliations. Giving out a business card makes it much more likely that someone will actually contact you. By handing out something easily accessible that contains all your contact information, the invitation is always open. Plus, handing out a business card is far more professional than asking someone you may not know very well, such as a prospective client, for their personal cell phone on the spot.
Finally, a business card is a small canvas that allows you to show who you are. If you take the time to really customize and personalize your card so it has your own unique flare, it will be recognized. Make it your own, and let it tell people a little bit about you.
You’ll find that having business cards will allow you to be more organized, expand your network more efficiently, and increase prospective clients. For you, there’s no reason not to hand out as many as you can, it can only benefit you. While Atlantic Solutions sets up the strategy, it’s the business cards that seal the deal. Take the time to order some and you will be glad you did.